Spread the Word: The 1856-Minute Challenge is Back!

Laurentians are known for empowering each other to become the best possible versions of themselves. Gifts made during the 1856-Minute Challenge will help create more opportunities for St. Lawrence students to make meaningful connections within one of the best alumni networks in the country.

Know the Basics

Dates: Wednesday, April 10 at 10:04 a.m. EDT to Thursday, April 11 at 5:00 p.m. EDT
Website: https://www.stlawu.edu/1856minutes
Hashtag: #1856minutes

Theme: The Power of Connections; In order to fuel the top-ranked St. Lawrence network and continue creating transformational opportunities for more St. Lawrence students, we need Every Laurentian. By giving during this 1856-Minute Challenge, donors will be supporting the programs and people that help our students explore the limitless potential of the power within St. Lawrence connections.

Challenge Goals

A generous Laurentian couple has put forth a $500,000 challenge: 


  • When we recruit 150 GiveCampus Advocates, we’ll earn an additional $50,000.
  • When we reach 2,019 donors, you’ll help us earn another $150,000.
  • When we reach 3,033 donors, we’ll set a new Laurentian record and receive $300,000.
How to Become a Challenge Champion

The most powerful way to reach Laurentians is through personal outreach, which is why your efforts will make such an incredible difference.  We have a goal to recruit 150 GiveCampus Advocates to help this challenge be as successful as possible.  Learn how to join the team here.

Encourage your classmates and network to give during the 1856-Minute Challenge by sharing news about the challenge in whatever ways you are most comfortable with.  That may include:
  • Phone calls
  • Text messaging
  • A personal email
  • Social media posts (Facebook, Twitter, Instagram, Snapchat, LinkedIn, etc.)
Social Media Tips & Tricks

On Facebook, Twitter, and LinkedIn, spread the word by sharing a link to our GiveCampus page and tagging all of your friends in your post.  Here are some caption ideas:
  • It's SLU's 1856-Minute Challenge!  Every gift helps more students explore the limitless potential of how powerful St. Lawrence connections can be.  Stand with me and give to them today!
  • Here's how powerful St. Lawrence connections can be: [share a personal story about a Laurentian connection that has shaped your life]
  • Because of connections I made at St. Lawrence, I was able to ________________.  I made a gift during the 1856-Minute Challenge.  Stand alongside me and make your gift today!
On Instagram, tag your friends in your posts and stories about the challenge, and change the URL in your bio to St. Lawrence's GiveCampus page.

Social Media Images for Your Use

Choose from the below graphics and images and share them on the social media channels where you stay best connected with Laurentians.
  • Horizontal graphics/photos work great on Facebook, Twitter, and LinkedIn.
  • Square graphics/photos work great on Facebook, Instagram, and LinkedIn.
  • Vertical graphics are perfect for Instagram Stories or Snapchat (we even left room for you to add text that encourages your friends to join you!).
Don’t forget to tune in to St. Lawrence’s social media channels on April 10-11 for other challenge content you can share!